Overview
Bondi Sands had evolved into a leading global beauty brand, so we rebuilt the Shopify experience to match, creating a more intuitive, education-led journey that helps customers discover, learn and shop with confidence.
The challenge
A rapidly expanding product range had outgrown the existing customer experience, with complex navigation, fragmented education and disconnected customer journeys creating friction that impacted product discovery, cross-selling and category expansion.
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Our Approach
Rather than simply redesigning the storefront, we reimagined the entire customer journey around three pillars: effortless discovery, intelligent education and a stronger sense of community.
Our Solution
From personalised Shade Finder and UV Reader experiences to social proof powered by Yotpo and Bazaarvoice, and intelligent merchandising through Rebuy, every element was designed to create a smarter, more connected shopping experience.
Conclusion
Bondi Sands now has an ecommerce experience that reflects the brand — fast, easy to navigate, and designed to drive conversions. From UV-based product recommendations to a navigation system built around how customers actually shop, every improvement helps make the path to purchase feel more intuitive. The result is a stronger foundation that can continue to grow alongside the brand and its customers.
Testimonial
Tyler Velasquez | eCommerce Product Manager, Global
“We could genuinely see the level of care, thought and love that went into the site and the overall experience. Despite the many moving parts, it was really exciting to see it all come together. The support from the Process team was very appreciated by the whole Bondi Sands team.”
