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Branding

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Branding is the face you show to the world, the way you communicate your message, and the connections you create with customers and stakeholders.

Overview

Branding is more than a logo or colour palette — it’s how your business connects, communicates and builds trust. A strong brand defines who you are, what you stand for and how customers experience you across every touchpoint.

At Process, we help ambitious brands translate strategy into powerful visual and verbal identities that drive growth. From brand strategy and naming to identity design, content and digital implementation, we create brands that inspire loyalty and perform across ecommerce, retail and beyond.

Our Service
Brand Strategy that Defines Direction

Every successful brand starts with clarity. We help you define your purpose, positioning and value proposition, creating a strategic foundation that guides every decision. Through research and collaboration, we uncover what makes your brand distinctive and translate it into a strategy that connects with your audience and drives growth.

Design and Identity that Connect

We transform strategy into design that resonates. From visual identity and tone of voice to packaging and digital expression, we craft brand systems that communicate who you are and what you stand for. Every detail is intentional, building recognition, trust and loyalty across every channel.

Shopify Plus Branding Built to Perform

We understand how brand strategy and ecommerce intersect. As a leading Shopify Plus partner, we create brand identities optimised for performance — cohesive, scalable and tailored to the customer experience. From design systems to on-site execution, we ensure your brand looks as good as it performs.

Partner with Process

Whether you’re defining a new brand, refreshing an existing identity or aligning your business for growth, we help you bring clarity and purpose to every touchpoint. Our branding approach blends strategy, creativity and insight to deliver results that connect with your audience and strengthen your market position.

As one of Australia’s leading Shopify Plus partners, Process combines deep ecommerce knowledge with brand expertise to create identities that perform. If you’re ready to evolve your brand and elevate your presence, we’d love to start the conversation.